Pie Chart Maker

Make a Market Share Pie Chart

Market share is inherently a part-to-whole number, which makes the pie chart its natural home. One glance answers the questions that matter: who leads, how fragmented is the field, and how big is our slice?

The details that make a market share chart credible are easy here. Pull your company's slice out slightly to highlight it, add exact percentage labels so nobody squints at angles, and cite the data source in the title or caption. If the long tail of small competitors clutters the chart, one click groups them into "Others".

Example chart: Smart Thermostat Market ShareSmart Thermostat Market Share38%27%16%11%8%ThermaCoHeatWiseCozyTechWarmLogicOthers
Example: Smart Thermostat Market Share. Load it into the editor below and make it yours.

Try it yourself

This example is loaded into the editor below — swap in your own numbers, restyle it, and download the result. Free, no signup, no watermark.

Smart Thermostat Market Share38%27%16%11%8%ThermaCoHeatWiseCozyTechWarmLogicOthers
38.0%
27.0%
16.0%
11.0%
8.0%

Total: 100

below %

Prefer a bigger canvas?Open this chart in the full-page editor.

When to use it

  • Board decks and investor updates showing competitive position
  • Market research summaries with one clear leader or a tight race
  • Before-and-after share shifts, shown as two pies side by side
  • Internal strategy docs sizing up a category

Tips for a better chart

  • Name your source and time period in the chart. "Q1 2026, based on IDC estimates" turns a picture into evidence.
  • Explode your own slice or give it the boldest color. Make the viewer find you instantly.
  • Five named competitors plus "Others" is about the ceiling before the chart gets noisy.
  • If two competitors are within a point or two, print the exact percentages. Angles will not settle it.

Frequently asked questions

When is a pie chart right for market share?

When shares sum to a meaningful whole, which market share does by definition, and when you have roughly six or fewer segments. For a dozen competitors or share changes over time, a bar chart or line chart works better.

How do I highlight my company's slice?

Two common moves: pull the slice out with the explode control, or set a per-slice color that contrasts with a muted palette on the rest. Both take a couple of clicks here.

My market has 15 small players. What do I do?

Group them. The "group small slices" feature merges everything under a threshold you choose into a single "Others" slice, keeping the chart readable while staying accurate.

Can I show market share change over time with pies?

Two pies side by side, one per period, work for a simple before-and-after. For more than two periods, a stacked bar or line chart shows the trend more clearly.

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